Content writing and copywriting for businesses: one topic, content for every channel
Content writing is part of the WhaleBiz autonomous sales system, and it starts from one topic, such as a question customers ask every day. The AI writes posts, carousels, captions, ad copy, a website article and a newsletter from it, and designs them in your style. A person edits every item, you approve the week in one message, and the content publishes automatically.
Marketing content for social, your website and your ads
One source, every format
One topic becomes a post for each network, a carousel, a Reel script, an ad, an article and a newsletter. The same message, in the version that fits each place.
Website content writing
Articles and service pages for your website: we write them, publish them and link them to the right pages, so your customers' questions become pages that answer them.
Ad copywriting
Headlines and ad copy in several versions, to test which message brings enquiries and not just clicks.
Copy for social
Post captions, carousel text and short scripts, in your tone and in the words your customers use.
Post and carousel design
Designed posts, carousels and cover images in the right sizes for the feed, Stories and every network.
Reels from the same topic
The script becomes a Reel with voiceover and subtitles, published next to the post.
Content the agent sends in chat
The same content is available to the AI agent: a customer who asks about a service gets the image or article that explains it on WhatsApp. Sending media in chat depends on your plan.
Consistent brand style
The same fonts, colors, logo and tone on every item, so people recognise you before they read your name.
How content writing works
- 1
Free check-up: what the business sells, to whom, where you publish today and what content you already have.
- 2
We set your brand voice once: tone, words you use and words you avoid, fonts and colors.
- 3
Every week the AI proposes topics based on what customers ask and what worked last week, and writes every item from them.
- 4
A person edits every item: facts, wording and tone. You approve the week in one message.
- 5
The content goes to social, your website and the newsletter, and every item has stats: views, comments and enquiries.
Why one source beats starting every post from scratch
Most businesses start each post from a blank page, so the content stops after a few weeks. When one topic feeds every channel, there is always something to publish and the message stays consistent.
- 1
One topic, such as a question customers ask every day, becomes a website article, a carousel, a Reel, an ad and a newsletter.
- 2
The same content is stored with the AI agent, so in a chat it can send the image or article that answers the exact question.
- 3
Real photos of your business work better than stock images. We send short instructions on filming with your phone and use what you shoot.
- 4
Every item is measured, and next week the AI writes more about what brought enquiries.
- 5
We do not publish on memorial days and other sensitive dates, and the calendar accounts for them in advance.
We do not promise virality, followers or Google rankings. What we do: steady content in a consistent style, with stats for every item.
How much does content writing cost?
Content is produced on request, and the price depends on volume and the types of items: posts, carousels, website articles or ad copy. After a short free check-up we come back with a clear quote.
Get the free check-up5% off setup when you complete the full check-up
Where the content goes
Content writing FAQ
What does a content writing service for businesses include?
Posts and captions for social, designed carousels, Reel scripts, website articles and pages, ad copy and newsletters. We pick the formats that fit your business together; you do not need all of them.
What is the difference between content writing and copywriting?
Copywriting is short text that asks for an action: an ad headline, landing page copy, a line that invites people to message you on WhatsApp. Content writing explains and builds trust: an article, a post, a carousel. Here both come from the same topic, so the ad and the article say the same thing.
Do you write content for websites?
Yes. We write articles and service pages, publish them on your website and link them to the relevant pages. If we built the site this happens automatically; for an existing site we work out the connection in the check-up.
Who writes the content, AI or people?
The AI writes, and a person edits every item before it goes out: facts, wording and tone. Then you approve the week, and nothing is published without your approval.
What is the difference between content writing and social media management?
This page is about the content itself: the copy, designs and scripts. Social media management is publishing it on eight networks on a calendar, with stats for every post. You can take content only and publish it yourself, or combine both.
Which languages do you write in?
Any language your audience reads. The same topic can go out in several languages, and each version is written for its own audience rather than translated word for word.
How do we know the content works?
Every item has stats: views, comments, messages and enquiries. Enquiries that come from content are saved in the CRM, so you see which topic brought customers, not just likes. We do not promise virality, but we measure every item.
How much does marketing content writing cost?
The price depends on volume and type: posts, carousels, website articles or ad copy. If the content runs as ads, the ad budget is paid to the platform separately. After a short free check-up you get a clear quote.
Plenty to say and no time to write it?
Start with a free check-up: which content you are missing, which channels it will work on and what the first topics are.
Get the free check-up5% off setup when you complete the full check-up